Digital, Editorial, and E-Commerce Assets
Design is where structure meets storytelling. Through careful attention to tone, layout, and detail, I transform creative direction into tangible systems, building digital experiences that feel both refined and human.
Where design meets experience. I create digital layouts that guide without demanding attention — interfaces that feel natural, yet distinctly branded. From page flow to micro-interactions, every choice supports how the user moves, feels, and connects with the product.
UX & UI
ILONA Beauty, Fall 2025
Recent Hero Banners
Amazon
Listing Images, Storefronts & A+ content.
In 2023, I helped direct the creative launch of a luxury skincare brand on Amazon, guiding design development across all digital assets. We built a cohesive visual identity through listing imagery, A+ content, and a curated brand storefront, ensuring the brand’s refined tone translated seamlessly to the e-commerce environment.
Socials
Shaping Brand Presence for a Fast-Moving World
Fast-moving but never rushed. I design for the scroll, blending campaign storytelling with an editorial sensibility. Each post, story, or animation carries the brand’s world forward through visual rhythm, pacing, and personality.
An effective social presence has required internal collaboration and open communication. Operating with unique voices who know that brand has been the key to my success as we all want to achieve the same end goal.
Recent Hero Banners
Featured Grids - ILONA: Campaign Guided
Featured Stories - Pureté